Call RecordingElin Gunnarsson|2026-10-28Recording calls and being compliant are not the same thingA lot of businesses in financial services, legal, and healthcare are confident they have call recording covered. They...4 min
Always-On CommunicationsElin Gunnarsson|2026-10-26Don’t become a dumb pipe: a warning for voice operators in the AI...For a decade, voice has been in decline. Call minutes have been falling as communication shifted to messaging, video,...3 min
Data SovereigntyElin Gunnarsson|2026-10-23The sovereign innovation gap: why sovereignty and innovation aren’t...Most service providers think they’re dealing with two unrelated problems right now. One is regulatory: the sovereignty...3 min
AIElin Gunnarsson|2026-10-22Bolted-on voice agents will commoditise, carrier-native ones will...Anyone can give a bot a number. That is the problem. When the barrier to a working voice agent drops, the market fills...4 min
BlogElin Gunnarsson|2026-10-20The next customer may not be humanPicture your next customer. You might see your most common customer type in front of you. But the thing is your next...4 min
Elin Gunnarsson|2026-10-19From prototype to production: what it takes to bring AI voice to...A prototype is not a product Pitching an AI voice prototype is can be really easy. Everyone agrees it looks great in...4 min
Call RecordingElin Gunnarsson|2026-10-15Your regulated customers are asking where their call recordings...A question is making its way into more and more procurement conversations: where does this data live? For years it was...3 min
Call RecordingElin Gunnarsson|2026-10-06The recording ladder: where your customers are, and where the...As a service provider, you might recognice this: many, or even most of your end-customers are already on rung one of...4 min
Conversational IntelligenceElin Gunnarsson|2026-10-01The conversation is becoming the interfaceA call used to be just a call For as long as businesses have talked to their customers, a conversation was a moment: it...3 min
Conversational IntelligenceElin Gunnarsson|2026-10-01The call you didn't coach from and the deal you didn't see comingThe call you didn't coach from Somewhere in your customer base, a rep lost a deal last week. The call revealed it. A...2 min
